Privacy policy
Privacy Policy
Effective as of May 2026
1. Introduction
This Privacy Policy describes how information is collected, used, and protected when you visit designitalia.co.nz. It applies to information collected online by Outdoor Collections Limited, trading as Design Italia (“Design Italia”). By using our website, you acknowledge the practices described in this policy.
This policy also explains how information may be collected directly from you, or indirectly through website technologies and third-party services used to operate, analyse, improve, and market our website and services.
2. Compliance with Privacy Act 2020
Design Italia is committed to complying with the New Zealand Privacy Act 2020 and upholding the privacy rights of our customers.
This includes obligations relating to the collection of information directly from individuals, and indirectly through third-party technologies, advertising platforms, analytics providers, service providers, and other sources where applicable.
3. Information We Collect
Information you provide directly: We collect personal information when you sign up for emails, contact us, create an account, make an enquiry, or place an order. This may include your name, billing and delivery address, telephone number, email address, order details, and information provided in communications with us. We use this information to fulfil transactions, respond to enquiries, provide customer support, deliver products and services, and send marketing communications where permission has been given.
Payment information: Payments are processed securely by third-party payment providers. Design Italia does not store full payment card details.
Finance applications and enquiries: Where customers enquire about or apply for finance products promoted by Design Italia, including assisted applications processed by staff, personal information may be collected and provided to third-party finance providers for the purpose of facilitating finance applications and related services.
This information may include identification, contact details, address information, and other information required by the finance provider to assess eligibility and process applications.
Finance applications remain subject to the lender’s own terms, lending criteria, approval processes, and privacy policies. Design Italia does not make lending decisions.
Information collected automatically: When you browse our website, we may collect information such as IP address, device and browser type, internet domain, referral source such as a search engine or advertisement, pages viewed, navigation paths, and on-site interactions. This information helps us maintain and improve website functionality, usability, performance, advertising, and customer experience.
4. How We Collect Information Including Indirect Collection
In accordance with New Zealand privacy law, where personal information is collected indirectly through website technologies, third-party services, advertising platforms, analytics providers, or service providers, we aim to ensure visitors are informed about what information may be collected, how it is used, and who it may be shared with.
We collect information in the following ways:
- Directly from you when you enter information on our website or provide information to us, including through checkout, contact forms, account creation, email sign-up, phone enquiries, finance enquiries, or customer service communications.
- Automatically through cookies, pixels, tags, and similar technologies that support website functionality, analytics, advertising, attribution, and performance measurement.
- Indirectly through third parties where analytics, advertising, attribution, remarketing, or service technologies operated by third-party platforms collect information about interactions with our website, advertisements, or communications. This may include pages viewed, time spent, device information, referral sources, campaign interactions, and enquiry activity.
5. Cookies and Similar Technologies
We use cookies, pixels, tags, and similar technologies to support website functionality, understand how visitors use our website, and measure the performance of marketing and advertising. These technologies may collect data such as pages visited, time spent, interactions, referral sources, and browser or device information.
Some technologies may be deployed through third-party tag management, analytics, advertising, or attribution platforms used to support website measurement, advertising activity, and performance reporting.
Cookies and tracking tools are currently not gated behind a consent mechanism. You can manage cookies via your browser settings. Disabling some cookies may affect site experience or functionality.
6. Third-Party Services and International Data Storage
We use third-party service providers to help operate our website, process payments, deliver products, provide customer service, deliver marketing communications, support finance enquiries and applications, provide website analytics, measure advertising performance, and improve website functionality.
These providers may include ecommerce platforms, payment providers, delivery and logistics providers, email marketing providers, finance providers, analytics providers, advertising and attribution platforms, and service providers acting on our behalf.
Some third-party services may collect, receive, store, or process information in accordance with their own privacy policies and security practices. Some of these services may store or process data outside New Zealand and may be subject to the laws of other jurisdictions.
Where relevant, you can review the privacy policies of major platform providers we use:
- Google Privacy Policy
- Meta Privacy Policy
- Microsoft Privacy Policy
- Shopify Privacy Policy
- StackAdapt Privacy Policy
7. Advertising, Analytics, and Conversion Tracking
We may use analytics, advertising, attribution, and conversion tracking platforms to measure website activity and advertising performance. This may include reporting on actions such as page views, enquiries, cart activity, purchases, and other interactions that occur after a user interacts with an advertisement or visits our website.
This may include remarketing, audience matching, programmatic advertising, and attribution technologies used to better understand advertising effectiveness and customer interactions across digital platforms and communication channels.
In some cases, limited information such as encrypted or hashed identifiers may be used for reporting, attribution, and advertising purposes, in line with platform rules and applicable law.
We do not sell customer databases or personal information to third parties.
8. Email Communications
We may send marketing emails to users who opt in, sign up for updates, or provide an email address during checkout. These emails may include product news, offers, or cart reminders.
We use third-party email service providers, including MailChimp and Shopify Email, to deliver communications. You may unsubscribe at any time via the link in our emails. Transactional messages will continue as necessary to support purchases, enquiries, or customer service matters.
9. Managing Preferences and Opt-Out Options
You can opt out of interest-based advertising via the following tools:
You can also manage cookies through your browser settings. If you need help managing your preferences, please contact us at customerservice@designitalia.co.nz.
10. Data Security
We implement reasonable technical and organisational safeguards to protect personal information against unauthorised access, disclosure, alteration, or loss.
11. Your Rights
Under the Privacy Act 2020, you have the right to access and request correction of your personal information. You may also request deletion of personal information in certain circumstances and object to particular uses where applicable.
12. Contact and Complaints
Privacy enquiries: For privacy-related enquiries, please email customerservice@designitalia.co.nz.
Complaints: We take privacy concerns seriously. Please contact us first so we can try to resolve any issues. You also have the right to contact the Office of the Privacy Commissioner.
13. Age Restrictions
This website is not intended for children under the age of 13. We do not knowingly collect personal information from children under this age.
14. Data Retention
We retain personal information only as long as necessary to fulfil the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce agreements.
15. Changes to This Policy
This policy may be updated periodically. Significant changes will be communicated on our website. Continued use of the site after an update indicates acknowledgement of the revised policy.